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Palace Cinema to Open in Melbourne’s Inner West
West-side dwellers, we’re coming for you! We’re delighted to announce the development of a new twelve-screen Palace Cinema on Puckle Street in Moonee Ponds, which will include three platinum screens and an outdoor cinema space. The cinema will be part of a stylish retail, hospitality, accommodation and leisure development by Giancorp Property Group right in […]
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New bar and café Overlook opened by Astor Theatre
We’re thrilled to announce that a new bar and café called Overlook has opened adjacent to the Astor Theatre. Inhabiting a space vacated recently by a launderette, Overlook takes its name from the iconic Overlook hotel featured in Stephen King’s 1977 novel, The Shining.  Visually brought to life in the 1980 film adaption by master […]
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Sydney, get ready for the new Palace Central!
We are thrilled to announce that we will be opening a new cinema, Palace Central, in the multi-award winning development, Central Park Mall, in Sydney’s Chippendale. The new 14 screen complex on Level 3 of the centre will open in late 2017 and will also uphold the building’s ‘green’ ethos, utilising technology which will use […]
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The Beatles – 50 Years on…
HE LOVES YOU (YEAH, YEAH, YEAH) Jeffrey Black is an avid fan of ‘The Fab Four’ and has been since the day he walked into Palings record store in Queen Street (Brisbane) and bought a copy of ‘Paperback Writer’ in 1966. With the release of Ron Howard’s film ‘The Beatles: Eight Days A Week – […]
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Volvo Scandinavian Film Festival
Last week, we had the utmost pleasure of hosting guests of this year’s Volvo Scandinavian Film Festival, brothers, Jakob and Jonas Oftebro. With each starring in festival highlights, GOLD COAST and AS IT IS IN HEAVEN 2: HEAVEN ON EARTH and THE WAVE respectively, the brothers spent time in Sydney, Brisbane, and Melbourne enjoying the […]
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15 Aug

The Overlook Café & Bar Wins Silver

The Overlook Café & Bar Wins Silver

We’re delighted to announce our newly built Melbourne café and bar the Overlook, named from the iconic Overlook Hotel in The Shining is a silver winner in the 2017 Melbourne Design Awards. Adjoin to our heritage-listed Astor Theatre, the Overlook’s brand design complements the cinema’s eclectic eccentricity and art deco styled interiors.

The project creator and leading graphic design agency, Principle Design is to be presented with the award for the Graphic Design (Illustration & Type) category at the DRIVENxDESIGN Awards Presentation tomorrow night. This award celebrates creativity and innovation in the traditional or digital visual representation of ideas and messages.

 

 

The branding for the Overlook was created to inspire a sense of luxury and prestige, designed in conjunction with the aesthetic of The Astor, with features distinguishable enough for the brand to sit on its own. Paying homage to the Stanley Kubrik film, The Shining, the Overlook brand promotes a subtle symbolic relationship with the luxurious hotel.

The Overlook is the perfect complement for a pre-movie catch up, post-film debrief or an interlude between double features. The menu offers a curated selection of fine wines, craft beers and carefully considered cocktails. To sit alongside the dashing drinks menu is a food selection courtesy of some Melbourne fine food icons, including D.O.C, Milk the Cow, Doughboys and Baking Bad.

Nomination Link: https://drivenxdesign.com/MEL17/project.asp?ID=15796&Category_ID=7951

Purchase tickets to the Astor: http://www.astortheatre.net.au/